Privacy Policy

Platform Athletics, LLC (PLT4M)

Privacy Policy

Last Revised: January 12, 2026

Platform Athletics, LLC, doing business as PLT4M (“PLT4M,” “Company,” “we,” “us,” or “our”) and headquartered at 39 John Finley III Way Framingham, MA 01701, is committed to protecting the privacy, confidentiality, and security of personal information and student data entrusted to us by schools, districts, educators, students, parents, and other users.

This Privacy Policy describes how PLT4M collects, uses, stores, discloses, and protects information across its products and services. It applies nationally and is intended to comply with applicable federal, state, and local privacy and education laws.

Where PLT4M has entered into a written agreement with a Local Educational Agency (“LEA”), the terms of that agreement may supersede this Privacy Policy to the extent expressly stated.

I. Definitions

For purposes of this Privacy Policy:

  • “Account Administrator” means authorized LEA personnel with administrative access to the PLT4M platform.
  • “Company” means Platform Athletics, LLC.
  • “Data” means Student Data, Personally Identifiable Information, metadata, and other non-public information processed by PLT4M in connection with the Services.
  • “LEA” means a Local Educational Agency, including school districts, schools, or similar educational institutions.
  • “Personally Identifiable Information” or “PII” means information that can be used to identify an individual, directly or indirectly.
  • “Services” means PLT4M’s educational fitness platform, including app.plt4m.com, mobile applications, and related services provided to LEAs.
  • “Student Data” means Data that is directly related to an identifiable student and provided by or on behalf of an LEA.
  • “Service Agreement” means any agreement governing an LEA’s use of the Services, including agreements formed through account registration or executed contracts.

PLT4M operates two distinct websites:

  • PLT4M.com, a public-facing marketing website; and
  • app.plt4m.com, the secure educational platform governed by Sections II, III, IV, V, and VI of this Policy.

II. Student Data & Educational Services Privacy

A. Data Ownership and Control

All Student Data processed by PLT4M remains the property of, and under the control of, the applicable LEA. PLT4M acts solely as a service provider and processes Student Data only as directed by the LEA and as necessary to provide the Services.

B. Authorized Access and Parent Rights

Parents and legal guardians have the right to review and request correction of their child’s Student Data. Requests must be submitted through the LEA, unless otherwise required by law or expressly permitted under a separate Policy.

C. Third-Party Requests

If PLT4M receives a request for Student Data from a third party, including law enforcement or government agencies, PLT4M will redirect the requesting party to the LEA unless legally prohibited from doing so.

D. Subcontractors

PLT4M may engage subcontractors to support the Services. All subcontractors with access to Student Data are bound by written agreements requiring data protection measures consistent with this Privacy Policy.

A current list of subcontractors with access to Student Data is available upon request. At the time of this writing, this includes:

E. Data Collection and Use

PLT4M collects and uses only the Data reasonably necessary to provide and improve the Services. Required Student PII is limited to:

  • First and last name
  • Email address

Student Data is used solely for authorized educational purposes and is not used for commercial purposes unrelated to the Services.

F. Prohibited Data Practices

PLT4M:

  • Does not sell Student Data
  • Does not use Student Data for behavioral advertising
  • Does not create student profiles for non-educational purposes

De-identified and aggregated data may be used for research, development, and service improvement, provided PLT4M does not attempt to re-identify such data.

G. Data Retention and Disposal

PLT4M retains Student Data only for as long as necessary to fulfill authorized educational purposes. Upon request by an LEA or upon termination of a Service Agreement, PLT4M will delete Student Data within thirty (30) days, unless otherwise required by law or requested by the LEA.

III. Transparent AI & Automated Systems Policy

A. Purpose

PLT4M is committed to transparency, privacy, and responsible technology use. This section explains how artificial intelligence (“AI”) or automated systems may be used, if at all, in connection with the Services.

B. Limited, Assistive Use

Any AI-enabled functionality used or developed by PLT4M is limited to assistive, non-consequential purposes, such as:

  • Supporting educator efficiency
  • Assisting with content organization or instructional planning
  • Enhancing platform usability or navigation

AI is not used for high-stakes educational decisions.

C. No Automated Educational Decision-Making

PLT4M does not use AI or automated systems to:

  • Assign or recommend student placement
  • Automatically grade student work
  • Evaluate students for accountability or disciplinary purposes
  • Replace or override professional educator judgment

All instructional decisions remain under the control of educators and LEAs.

D. Data Use and Model Training

PLT4M does not use Student Data, PII, or protected educational records to train or fine-tune AI models.

AI tools, if used, rely on:

  • Pre-trained models, and/or
  • Non-identifiable, non-customer data

All data handling remains subject to the safeguards described in this Privacy Policy.

E. Human Oversight and Accountability

AI-supported features are subject to human oversight and are designed to assist—not replace—human judgment. 

IV. Data Security

PLT4M maintains administrative, technical, and physical safeguards designed to protect the security, confidentiality, and integrity of Student Data and other PII, consistent with industry standards and technology best practices.

A. Access Controls and Credentials

PLT4M secures usernames, passwords, and other credentials used to access the Services and Student Data. Access to Student Data is limited to authorized personnel with a legitimate educational or operational need. Employees with access to Student Data are subject to the same confidentiality, security, and handling requirements outlined in this Privacy Policy.

B. Data Destruction

PLT4M disposes of Student Data when it is no longer needed for the purpose for which it was obtained, in accordance with the data retention and disposal procedures described in Section II. Disposal may include deletion, anonymization, or de-identification, as appropriate.

C. Security Protocols

PLT4M and its subcontractors maintain security protocols that meet industry standards for the transfer, transmission, and storage of Data. Student Data may be accessed only by individuals and entities legally authorized to do so.

D. Data at Rest and in Transit

PLT4M uses encryption technologies to protect Student Data and user credentials both at rest and in transit. At the time of this policy’s most recent revision, PLT4M uses industry-standard encryption, including AES-256 for data at rest and TLS protocols for data in transit.

E. Employee Training

PLT4M provides periodic privacy and security training to employees who operate, maintain, or are authorized to access PLT4M systems or Student Data. Training is designed to reinforce data protection responsibilities and reduce the risk of unauthorized access or disclosure.

F. Periodic Risk Assessments

PLT4M conducts periodic risk assessments to identify, evaluate, and remediate potential security risks or privacy vulnerabilities. Upon request, and subject to reasonable timelines, PLT4M may make summary results of such assessments available to an LEA.

G. Data Breach Notification

In the event that Student Data is accessed or acquired by an unauthorized individual, PLT4M will notify the affected LEA within a reasonable timeframe. Breach notifications will be written in plain language and will include, as applicable:

  • A description of what happened
  • The type of information involved
  • Actions taken by PLT4M in response
  • Recommended steps the LEA may take
  • Contact information for follow-up

V. Children’s Privacy (COPPA)

PLT4M does not knowingly collect personal information from children under 13 outside of school-authorized use. Where an LEA authorizes use by children under 13, the LEA is responsible for obtaining required parental consent.

Parents may request deletion of their child’s information by contacting PLT4M directly.

VI. Miscellaneous

  • Governing Law: Unless otherwise agreed in writing, this Policy is governed by the laws of the state in which PLT4M is headquartered, without regard to conflict-of-law principles.
  • Successors: This Policy binds PLT4M and its successors.
  • Changes: PLT4M may update this Policy periodically. Material changes will be communicated via reasonable notice.

VII. Public Website (PLT4M.com)

PLT4M.com is a marketing website not intended for student use. Data collected through PLT4M.com is governed separately and is not treated as Student Data. Any data submitted by students through any web form will be immediately deleted as soon as the company becomes aware of it.

PLT4M does not sell personal information collected through PLT4M.com and does not knowingly collect information from children under 13 through the public website.

VIII. Contact Information

Questions regarding this Privacy Policy may be directed to:

Alex Relph (Co-President)

📧 Alex.Relph@plt4m.com
📞 855-862-5502 ext. 700